ASC - JavaScript - Brand Review Checkout Survey

Collect reviews fast, with one of the most effective ways to collect brand reviews.

Seller Ratings | Product Reviews

Available for Growth Plans and Above

When to use them...

Versatile, highly engaging content that is designed to pull review content quickly and easily. The Instant Survey asks potential authors a question right after purchase. Designed to be integrated into your brand, as well as deeply 

Checkout Surveys alone do NOT qualify for Google Ads, instead, they are optimized for fast review collection and feedback.  

When to use Checkout Surveys

Checkout Surveys are an acquisition method from ResellerRatings designed to grab reviews post checkout, but pre-delivery of goods. This means you get reviews faster while still getting feedback on your entire post-purchase cycle. The review process is designed to measure a web experience up front and the post-delivery cycle via a subsequent email. This ensures capturing the entire shopping experience, with fewer hurdles for the consumer.


  • Automated Review Acquisition (set it and forget it!)

  • Picks up reviews instantly instead of focusing on emails (no deliverability, open rate, or click-through barriers)

  • Automated Review Ingestion that removes the barriers customers may encounter when signing up

 How they work

 Surveys can be set up under Brand Reviews > Survey

Once you install the code on your website, everything else is dealt with on our side.All you have to do is set the survey mode to Instant! in your exit config page.

  • 1.  Customize your survey (mailer text, launch controls, look and feel)

  • 2.  Set the survey code to instant

  • 3. Set the code snippet on your checkout page (see below)

The entire procedure is quick and easy to implement.  You will start seeing reviews being generated right away.

Shopper Experience

Two major items happen upon review submission.  A thank you message is displayed and a review author account is created on ResellerRatings automatically. 

A user account is created and their password is sent to their email address

Optional - a post-follow-up email is sent out that asks the user to update their experience if necessary. 

Once a survey is received, we automatically create a user account for the reviewer and generate a password for that user so they can manage their review. 

 In 7 days, we email the user a follow-up (if they have requested so), to ask them about the deliverability. This deliverability day counter can be set in your exit survey configuration! The post-follow-up email simply invites the user to augment their review and rating in case they had deliverability issues.


If you have product reviews enabled - a follow-up product review mailer can be automatically sent following the delivery of goods.


Ready to get implemented?

Check out our onboarding below.